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Yevhen Shevchenko, founder of digital agency UAMASTER, in the article “Geolocation technologies in marketing” published in July, told our readers what location-based marketing is and how to search for customers in the Internet taking into account the company’s location. The information on the ways to start attracting customers for particular locations via website and Maps is contained in the following publications of the series.
Companies that specialize in events organization had hard time during the period of strict quarantine restrictions. Many of these companies cancelled or rescheduled the events, but some companies found the way around and went online. Such an experience will be handy in autumn, when a new wave of social distancing is expected. Market players gave advice for their colleagues on how to hold a successful digital event.
Starting from August 1, 2020 the list of individual entrepreneurs obliged to keep accounts of goods and store primary documents regarding the origination of goods changed. The list was expanded.
On July 14, the Verkhovna Rada adopted in general, and on August 5, the President signed the bill No. 2524 of December 4, 2019 "On amendments to the Tax Code of Ukraine regarding the functioning of the electronic cabinet and simplification of the work of individual entrepreneurs."
Starting from August 1, 2020, the test mode of operation of software PPOs and the transition to work in fiscal mode will end. Let's consider how to work with software PPO
Many companies have already had to revise their business processes, optimize and adjust them in accordance with new realities. Others have this task in their plans. Natalya Zaverukha, founder of the agency for describing and optimizing business processes Manageable, tells in more detail about how to do this.
With the growing use of mobile devices, customer location has become one of the main factors in online marketing. How to attract customers with the help of geolocation technologies, says Eugene Shevchenko, founder of the digital agency UAMASTER
During the crisis, many businesses optimize costs. Marketing is often included in the cut list. But reducing this function is tantamount to cutting off the branch you're sitting on. Let's talk about why marketing communications are extremely important during a crisis and what tools will be most effective in the summer, after the release from quarantine